Culture Eats Strategy for Breakfast. 1.4x Higher Retention
“We are always on a quest to find new perspectives on people’s potential. Pera does this for us.”
Title: Cultural Fit.
The client
A CPG multinational that wanted to improve the cultural fit of international applicants.
The challenge
How do you make sure people with different geographical and cultural backgrounds make a great fit? A powerful and empowering culture is a better indicator of success than strategy alone. In this case, recruiters are using multiple steps in the assessment- and hiring process to avoid the cost of a mis-hire.
Pera to the rescue
This client uses the Pera digital interview to recruit management trainees across 8 different countries: Indonesia, Spain, Italy, Hongkong, Brazil, Germany, Taiwan and the United Kingdom. For each country, Pera developed custom predictive models that analyzed candidates’ language on competencies that represent their company culture.
Bottom line
Almost three-quarters (71%) of that year's 246 hires scored above average on the digital interview. They also showed 1.4 times higher retention rate after 24 months than their below-average scoring colleagues.
>> Benchmark: Cultural Specific